₦49,815.91
– Understand how paid search works
– Set up search/display campaigns
– Use Google Ads dashboard
– Optimize for ROI
A beginner-to-intermediate course on running Google Ads (PPC) campaigns.
What You’ll Learn:
✔ Ad formats, bidding & quality score
✔ Google Ads account structure
✔ Keyword match types & negative keywords
✔ Ad copywriting and conversion tracking
Modules:
1. Intro to Paid Search
2. Building Your First Campaign
3. Ad Creation & Optimization
4. Reports & ROI Analysis
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Rabiu –
“The structure of the modules made sense, gradually building my knowledge from the basics to more advanced optimization techniques. I especially appreciated the focus on ad copywriting and conversion tracking, as these are crucial for successful campaigns. Now I feel confident in setting up and managing my own PPC advertising efforts.”
Felix –
“This training was excellent for understanding the basics of Google Ads. I appreciated the clear explanations of complex topics like bidding strategies and quality score. The module on campaign building was particularly helpful, and I now feel much more confident in my ability to create and optimize my own PPC campaigns from start to finish. The information on ad copywriting and tracking conversions was invaluable for improving my ad performance.”
Lukman –
“This program was exactly what I needed to get a solid grasp of Google Ads! The modules were well-structured and easy to follow, even with no prior experience. I especially appreciated the sections on ad creation, bidding strategies, and understanding ROI. It’s empowering to learn these skills and feel confident about managing my own campaigns. A fantastic resource for anyone wanting to understand the fundamentals of PPC advertising.”
Tony –
“This was exactly what I needed to finally understand Google Ads! The modules are structured in a logical way that builds your knowledge from the ground up. I especially appreciated the clear explanations of ad formats, bidding strategies, and how to effectively use negative keywords. The section on ad copywriting and conversion tracking was invaluable in helping me create more impactful ads. I’m now confident in building and optimizing my own successful campaigns!”